High quality, useful content is absolutely vital if you want your marketing communications to succeed and convert to sales. It adds value, helps you differentiate yourself, gives you credibility and connects you with your audience.
Instead of simply pitching your products or services, offer something which can help your customers and prospects to solve their issues, pre-empt any questions they may have and show them that you care and know your product and its audience inside-out.
More loyal customers
55 Connect can help you put together a comprehensive content plan. We also work with copywriters who specialise in sales copy that is at once persuasive and informative.
Great content can be used to enhance your PR efforts, PPC, advertising, social media marketing, email marketing, website content and SEO. Be sure not to neglect one of the most valuable tools in your marketing arsenal!
We were looking for someone to improve and modernise our marketing activities, to take it to the next level. 55 Connect fit the bill perfectly with their friendly yet professional approach. They have worked with us to assess all of our marketing actives, evaluate what works and how to move the campaigns forward to meet our business needs. 55 Connect are genuinely interested in understanding our needs - this has greatly contributed to a successful partnership.
Sofia has been an absolute pleasure to work with. Not only is she very personable and quick to communicate, but her expertise and guidance have been invaluable.
Sofia has been perceptive and proactive in putting together a comprehensive and wide-reaching marketing campaign for the launch. This has included a social media strategy, email activity, print campaigns and sales collateral. She has also been forward-thinking, initiating plans for future web development and blog creation. Additionally Sofia’s reporting on marketing activity and website statistics has been highly beneficial in feeding the business’s monthly reporting.
Key account manager at NHM Images
Sofia is an all-round marketing guru and a pleasure to work with. She has always provided very thorough and logical copywriting briefs which makes the whole process of turning work around both smooth and efficient. It's clear that Sofia is very passionate about her work and that she quickly immerses herself in her clients' businesses. A true professional.